My 10-year old daughter wrote an essay about what she wants to do when she becomes a teenager. Of all the things she wants to do, one item in particularl made me not only smile, but think. She wants to drive a tiny purple car; tiny, because she wants to leave the smallest bio-foot-print possible and purple because she is really into it, "a royal color" as she describes it.
She realizes there are not that many tiny or purple cars out there. But it doesn't stop her from wanting one. "I still want one," she declared.
I wonder if the OEMs will ever produce 'naked' cars that allow you to customize the color afterwards, like how you can buy naked furniture and dress it any way you want, purple or even floral.
Would any OEM out there take this order and fill it in 5-6 years? This could become a cool trend for minicars. Imagine all the girls driving tiny purple cars as their fashion statement. Calling all automotive forecasters, consumer researchers and digital marketers, do you see it coming?
Posted by Manlan Liu, Analytic Consultant, Polk (06.27.2011)
She realizes there are not that many tiny or purple cars out there. But it doesn't stop her from wanting one. "I still want one," she declared.
I wonder if the OEMs will ever produce 'naked' cars that allow you to customize the color afterwards, like how you can buy naked furniture and dress it any way you want, purple or even floral.
Would any OEM out there take this order and fill it in 5-6 years? This could become a cool trend for minicars. Imagine all the girls driving tiny purple cars as their fashion statement. Calling all automotive forecasters, consumer researchers and digital marketers, do you see it coming?
Posted by Manlan Liu, Analytic Consultant, Polk (06.27.2011)
Powered by Compendium
Comments for Needed: A Tiny Purple Car!